Our project involves creating a Super App platform that integrates social, fintech, and e-commerce features in one place. Our goal is to provide a seamless and intuitive user experience that enables users to easily navigate and utilize all features of the platform, including the ability to create their own online store.
To better understand our target customers and their needs, we will employ generative research techniques, including primary research method such user testing, as well as secondary research to analyze existing competitor platforms. Through these methods, we aim to gain a comprehensive understanding of our customers and create a platform that meets their expectations and continuously evolves based on their feedback and market trends.
